EVENT:
“H” by Tommy Hilfiger Product Launch
CLIENT:
Macy's
OVERVIEW:
Because this show took place outside in Boston’s
Downtown Crossing area, it not only had a wonderful
turnout, but it also required many of Event Resources’
production services. From building the runway and
dressing room tents at 4:00am, to covering the runway
with imported fabric that was chosen by Tommy Hilfiger,
Event Resources was involved with every aspect of
the event. We also provided sound support, plus crowd
control for everyone’s safety. We built a press
riser, and provided them with a mult box. ERI also
supplied temporary power and distribution for all
of the production elements. The show was a complete
success, and it was apparent when Mr. Hilfiger himself
walked the runway at the show’s completion,
to throw a pair of sunglasses into the crowd. After
the show, Tommy held a press conference inside the
store, for which Event Resources supplied stage and
sound as well.
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